LONDON BUSINESS SCHOOL MBA VIDEO SUBMISSION

London Business School Video Essay Questions & Practice

Practice the distinctive LBS two-question format: one fixed school-fit question and one randomized question, answered under tight preparation and response limits.

2video questions
40 sec reportedpreparation per question
90 secresponse per question

CURRENT FORMAT

How the LBS video submission works

The LBS video submission comes after you have progressed to the interview stage. It consists of two questions: one fixed question that you can prepare for in advance, followed by one randomized question.

Question 1 · Fixed · Known in advance
“What will you gain from the London Business School MBA Programme that you won't gain from another MBA programme?”

This is the fixed question currently reported for the LBS video submission. The second question is randomized.

Timing: Recent 2026 reporting gives candidates 40 seconds to prepare and 90 seconds to respond to each question. Other recent admissions sources report a 45-second preparation window, and LBS does not currently publish the exact timing on its public MBA pages. Our simulator uses 40 seconds; for the real submission, always follow the timing shown in your LBS invitation.

FREE LBS PRACTICE

Practice the two-question LBS format.

Practice as many randomly selected questions as you need. You can practice the fixed question at any time. Enable your camera, then start when you are ready.

Timing note: This simulator uses 40 seconds of preparation and 90 seconds to respond. Current sources disagree between 40 and 45 seconds of preparation, so check the instructions in your own LBS invitation before completing the real submission.

Camera previewEnable your camera when you are ready.

HOW TO PREPARE

Prepare differently for the fixed and random questions

Know your LBS-specific reasons

The fixed question is known in advance, so there is no reason to improvise its substance. Identify the particular LBS resources, experiences and characteristics that matter to your goals and explain why they matter to you. The challenge is to be specific without sounding memorized.

Do not script the fixed answer word for word

You can prepare much more thoroughly for this question than for the random one, but a memorized speech often sounds like one. Know your key points and their order, then practice expressing them naturally within 90 seconds.

Use the random question to practice adaptability

The second question can test behavioral examples, teamwork, leadership, self-awareness, international exposure or other personal themes. Practice organizing an unfamiliar prompt quickly rather than trying to predict every possible question.

Keep both responses consistent with your application

By this stage, LBS has already reviewed your written application. Your video responses should add personality and detail while remaining consistent with the candidacy you have already presented.

LBS VIDEO SUBMISSION FAQ

Common questions about the LBS video submission

How many LBS video questions are there?

Current sources describe two questions: one fixed question and one randomized question.

What is the fixed LBS video question?

The fixed question asks what you will gain from the London Business School MBA Programme that you would not gain from another MBA programme.

How much preparation and response time do I have?

Recent 2026 reporting says 40 seconds to prepare and 90 seconds to respond. Some other recent sources report 45 seconds of preparation. LBS does not currently publish the exact timing on its public MBA pages, so follow the instructions in your own invitation.

When do I complete the LBS video submission?

The video component is associated with the interview stage rather than the initial written application. Candidates receive instructions after progressing in the admissions process.

Does this simulator reproduce the fixed-plus-random format?

Yes. The first question is the fixed LBS school-fit question and the second is randomized. After the two-question sequence, a new practice sequence begins.

Does this practice tool upload my recording?

No. Recording is optional, and any recording remains locally on your device.

BY ARLEE CONSULTING

Turn your practice into stronger video answers

Keep practicing here for free. For personalized support, ARLee's Video Interview Preparation Package adds preparation guidance and two rounds of Alex's feedback on selected recordings.

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